Apr 2011

most. expensive banner ad. ever.

just spent three days on a set full of moving walls, shooting the most complex banner ad ever. it’s for something called “microsoft”. some kind of computer outfit or something.

anyway, the project is an interactive banner ad. there were green screens! and gimbals. and hard-boiled eggs at the craft services table. real hard-boiled eggs? yup.

look for the banner ad on tech sites soon...